SRCABBLE ↓



                                                                                           

 
    Brother Mad 2018


Scrabble      


    Disability should’t mean
    a disadvantage.



On top of a lot of other things in day-to-day life, people with dyslexia have a disadvantage when playing word games as they involve spelling.

In honour of International Dyslexia Day, we want to level the playing field by allowing all (mis)spellings imaginable on the Scrabble application, and invite you to do the same at your board games at home, so we can all play fair.












BURGER KINGDOM ↓



                                                                       

 
    Brother Mad 2018


Burger King      


    The most sizzling
    monarchy in history.


When travelling to other countries, it is not uncommon to feel a little intimidated by the foreign texts, menus and foods, and it can leave us craving something we know is good – such as the world famous Whopper.

Doing justice to the connection all Burger King customers globally feel, we want to transform BK’s restaurants in official embassies for hungry travellers.

Introducing: Burger Kingdom, where our clients are our citizens with exclusive passports used to collect stamps and increase their social status (from the “Pickle Jester” to the “Whopper King/Queen”), earning tasty benefits while they climb the royal ranks. But only one loyal follower can become the ruler... 













THE SAFEST FLIGHT ↓



                                                                     

 
    Brother Mad 2018


Iberia       


    A way to detect breast cancer
    that doesn’t waste time,
    but saves lives.



Breast cancer is the most lethal disease among women. 67% of them do not self-examine, while diagnosis at an early age increases the probability of survival to 94%.
The main reason: lack of time.
However, there are places where we all have a time-out: Planes.
Iberia, in collaboration with the Spanish Association Against Cancer, present "the safest flight".
Taking advantage of the safety instructions to include something even more important: the first breast self-examination on board.
Flight attendants will explain how to do the check in easy steps.
If any passenger has an anomaly, they can approach an appointed staff member to investigate them professionally.
We hope you had a good flight and we look forward to seeing you on board of the safest flight again soon.
A way to detect breast cancer that will not waste your time, but save your life.